Global insights technology provider Cint has made two new appointments to accelerate its continued global expansion. Greg Dunbar joins Cint as Vice President of Sales, EMEA, and Dag Magni as Chief Financial Officer (CFO).  Both come with a wealth of technology industry experience which will underpin the next phase of the company’s rapid growth, launching innovative, industry-leading products to transform the MR data and insights sector.

Greg joins Cint from CloudSense, a Salesforce implementation partner and cloud software vendor (SaaS), where he ran the global sales operation. Prior to CloudSense Greg spent 18 years in media, most recently on the Advertising Board at Time Inc. UK where his role encompassed sales, ad operations and insights. In addition, Greg led and supported a number of technology, digital, and data transformation projects at Time Inc. as the company embraced the digital revolution.

Greg Dunbar Cint

Greg said: “It is a very exciting time to join Cint. The company has already established itself as a global leader driving insights automation and efficiencies for its customers on the back of the world’s biggest exchange for research panel sample. However, with the recent release of our mobile product OpinionAPP and the forthcoming launch of our real-time-insights solution, the opportunity for future growth is vast. Mobile is still a relatively under-served channel for the MR industry despite massive consumer adoption, and our new solutions will give our customers the ability to join insights to cross-channel data which is frankly game changing.

“Cint is a friendly disrupter in a rapidly changing marketplace and I’m looking forward to helping us continue to pioneer next generation insights technologies and help our customers evolve to capitalise on it,” he added.

Dag Magni brings with him 20 years’ experience within the finance, technology and accounting sector working for companies including PWC, American Express and Investor AB. Most recently Dag was CFO of CameronTec, a global leader in electronic financial trading solutions. CameronTec is owned by Nordic Capital, who acquired Cint in February 2016.

Dag said: “Cint is a well-established business with a great team, uniquely positioned for another phase of significant growth. Nordic capital and the Cint leadership team have ambitious plans for the business, which will require a focus on our back office and operational infrastructure to enable us to scale up. We are anticipating high growth and some unique strategic opportunities in the coming months, so it is a great time to come on board.”

Richard Thornton, Chief Commercial Officer, said: “These senior appointments align with the company vision which our new owners Nordic Capital have invested in, to be the number one global insights trading platform. The added wealth of tech knowledge and expertise will complement our existing team as we begin the next chapter of innovation and growth, joining the dots between profiling, behavioural and user experience data, and become recognised as the leading global data and insights monetization hub.”

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