Customer Stories
Media Measurement
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Customer story: Tripadvisor
Tripadvisor’s partnership with Cint has transformed the way its research and insights team are able to measure and communicate advertising impact.
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Case Study: Paramount Australia and New Zealand
Paramount Australia and New Zealand partners with Lucid Measurement by Cint to provide essential brand metrics for multi-device CTV streaming
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Case Study: TripleLift
Discover how TripleLift attributed a 4x increase of their brand lift measurement product by partnering with Cint.
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Political agency measures campaign effectiveness to learn voters’ attitudes about presidential candidate
A presidential candidate needed help reach the right voters with the correct message. Lucid Impact Measurement by Cint showed that their efforts were skewing the campaign to a positive voter intent.
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Qortex AI leverages Lucid Impact Measurement to measure the success of a disruptor protein brand’s video advertising campaign
Qortex AI drives unprecedented lift in brand awareness for a protein drink. Through a partnership with best-in-class brand measurement firm Lucid, a Cint Group company*, Qortex AI was able to increase brand awareness metrics by more than 30% against target audience.
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The Ad Council uses Lucid Impact Measurement to gauge vaccine hesitancy among US audiences
The Ad Council leveraged insights from Lucid Impact Measurement to uncover which set of creative messages had the biggest impact on a vaccine hesitant audience.
