New article in Quirk’s: Smart automation implementation
Our EVP of Enterprise Solutions, Greg Dunbar, writes for Quirk’s about ways that market research can start to meet marketplace demands by implementing automated processes.
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Shining a positive light, doing great things during a pandemic
"Great things are done by a series of small things brought together." – Vincent Van Gogh
Research Note #4: Is Respondent Quality Declining During COVID-19?
Every sample supplier says they take steps to ensure quality. What they do varies considerably, however, in both form and substance.
Ghost completes impact quality: we write on fraud for Research Live
In a market research ecosystem, data quality is paramount. Many factors, such as fraud, have an impact on quality outcomes.
#AskCint: We answered your most pressing market research questions
We're working hard to help our partners and colleagues navigate during uncertain times, offering resources, data and information on the state of the market research industry.
How Guinness mastered tone of voice with “We’ll March Again” spot during the pandemic
With the COVID-19 outbreak continuing to cause chaos around the world, it’s perhaps no surprise to learn that many marketers are playing safe when it comes to their communications.
Budweiser hits the sweet spot with its #OneTeam ad
Marketers and brands have had to do an about-face on messaging, communications and advertising as the impact of COVID-19 stretches around the globe.
Looking to Run Quick Market Research Projects? Just Pay As You Go with Cint!
Run your market research instantly with no minimum fees, zero commission fees, no commitments or contracts – Just pay as you go!
What does Marmite Peanut Butter tell us about the importance of gauging consumer reaction?
Marmite’s unveiling of Marmite Peanut Butter was sure to make a stir. This is a brand which recognises the importance of audience insights, so its latest move was clearly not just a wild stab in the dark.
#WeAreCint: Getting to Know UK Sales Director, Andy Greenwood
Part of the Cint team for exactly one year, Andy Greenwood is our Sales Director, UK. Normally based in our London office, Andy is currently working from his home – just like the rest of our employees!
Research Note #3: Moving Your Offline and F2F Research to the Internet?
The current COVID-19 crisis has effectively halted in-person research. Whether you’re a client-side researcher who still needs these insights or a market research agency whose business has been curtailed, there are now opportunities to move this work online.
WIRe Webinar this week: Accelerating careers in market research (even in times of crisis)
Many of us are experiencing our day-to-day jobs in wholly different ways right now and, for many, career paths may have been temporarily interrupted or changed.
CINT and McCrindle partner on new Australian COVID-19 report
Australia been dealt some tough blows lately, with the global COVID-19 pandemic coming right on the heels of the nation’s devastating brush fires. McCrindle, an Australian market research and communications company, teamed up with Cint to find out just how Australians were feeling and behaving in light of the latest crisis.
Mouldy Burgers, Brand Impressions and Measuring Marketing Effectiveness
Cubery recently posted an analysis of a somewhat controversial ad by fast-food giant, Burger King. In the :45 spot, the decline of Whopper over the course of 34 days was shown in time-lapse video.
Research Note #2: Is COVID-19 impacting Market Research Supply and Demand
As the largest of the industry’s sample exchanges, we have the enviable position of being able to witness the ebb and flow of market research supply and demand.
Research Note #1: Monitoring changes in Consumer Behaviour due to COVID-19
The impact of the new coronavirus (COVID-19) pandemic is expected to be massive and global. While market researchers have experienced previous crises, they are all unique in impact and thus impossible to predict.
In times of adversity, stability in Market Research is vital
Change is about all we can depend on right now. Hour to hour, minute to minute, change is happening faster than we’ve ever seen before. Consumers are shifting behaviour at record speed.
Uncover faster insights through smart automation implementation
The now economy and consumer technology advances which allow a “faster-than-light” value chain are just a couple of things driving the need for speed across all industries. Market research is no exception.
Insights Association addresses market research continuity during COVID-19
Never before has the catchphrase “Keep Calm & Carry On” held more meaning. The Insights Association’s most recent article by the organisation’s CEO, Melanie Courtright, provides guidance for the market research industry, encouraging us to find a way forward in a time of disruption and change.
Thanks for the memories, Quirk’s Brooklyn!
The highlight of our time at Quirk’s Brooklyn was showing off our new brand, colours and graphics in our booth. We received continued positive feedback from attendees on the look and feel, along with our new message about helping the digital transformation of the industry.
Coronavirus Pandemic: Response Rates, Participation, and Measurement in Market Research
As the world begins to truly confront the magnitude of the Coronavirus pandemic, perhaps the one thing we can be sure of is that the lives of millions — perhaps even billions—of people will be disrupted.
Cint’s Indie Blackwell on Best Practices for #WFH (Working From Home)
Many companies are now facing a situation in which employees will potentially be working from home if they aren’t already. Remote management is hard at any given time but especially when we have potential situations like COVID-19 causing panic, uncertainty and disruption to our personal and professional lives.
#WeAreCint: Getting to know Program Lead Katelyn Hertel
With us for one year, Katelyn Hertel serves as Cint’s Program Lead (Data and Reporting) for Global Operations. Prior to this role, she was part of the partner success management team. We asked her a few questions...
#WeAreCint: Meet our new Chief Technology Officer, Helene Westerlund
With us for just over two weeks, Helene is still getting to know the people and goals of our growing business and where she can best apply her depth of experience in the tech world. Read on below to get to know her a bit better!
Accelerating diversity for International Women’s Day 2020
Some of our core values as a company include accountability, collaboration and innovation. Intrinsic in these values is a commitment to social causes, such as diversity and well-being.
No Sleep Till Brooklyn: Quirk’s Event is Coming Up
We’re coming up fast on our second Quirk’s Event of the year, this time in Brooklyn. We had a great time in London and are expecting to connect with even more people in the industry...
The Quirk’s Event was the “Place to Be” Last Week in London
Our team spent two days at the “place to be” in the market research industry last week when we attended Quirk’s first event of the year in London.
SampleCon 2020: Brand Launch, Networking and Quality Discussions
SampleCon was a special event for us this year, as we launched our new global brand on day one of the conference. Attendees were the first to see our new logo on their conference bags, our website went live and a press release announcing our bold, new look went out around the world.
How can automation take your business to the next level? We will tell you at Quirks London
Cint will be at Quirk's London and we're presenting a talk called "value, quality, speed: The automation trifecta". We look forward to seeing our colleagues and peers at the conference!
Cint kicks off the 2020 conference season at Affiliate Summit West
A staple in our conference line-up each year, Affiliate Summit West is one of the leading performance marketing events in the world, attracting 6,000 attendees from the industry. Our Americas supply team joined together...
We unveil new branding, illustrating our growth and commitment to the market research industry
Have you heard the news? Our new brand launched today, illustrating our commitment to innovation and our promise to accelerate digital transformation in the market research industry.
Cint is heading to SampleCon to talk about new innovations in supply management
We unveil some big news in Atlanta as we join our colleagues to share perspectives on market research industry issues, challenges, trends and successes
Cint writes for Greenbook about market research resolutions we need to keep this year
Cint's COO JD Deitch writes for Greenbook about how we all need to work together to set the market research industry up for success.
Cint accelerates customer success to boost satisfaction
Helping companies build better products and services is at the forefront of our priorities. That’s why customer support has always been paramount...
How can you battle fraud through innovation? Cint outlines its approach in Greenbook
Cint’s Oscar Carlsson writes about challenges surrounding data quality that the market research industry continues to face in his latest article for Greenbook.
Can technology really tell you who sees your online ads?
Real-time insights tools, connected with pre-profiled community databases, have been key in rising to the challenge of measurable return on investment.
Uncovering data you can trust: Tips for sample buyers in market research
If there’s one thing market researchers can all agree on it is that quality data is the primary goal. Here are a few "buyer's tips" to help guide us to our objective.
A new dialogue around ad effectiveness measurements
As digital approaches become our new reality when it comes to all forms of marketing, including market research, it’s important to keep an eye on trends.
We join with P2Sample, expanding our audience reach and tapping into powerful programmatic capabilities
Cint, the technology platform that accelerates insight gathering in marketing research, today announces that it has come together with programmatic sample company, P2Sample.
Uncovering dependability in execution: tips for sample buyers
Want dependability in execution? Here are some of the topics that sample buyers should explore with their suppliers to ensure that goals will be met.
Finding an efficient, effective path to consumer insights
With the right mix of technology and human intuition, brands can uncover insights quickly; share those insights with the right people; and accomplish more.
Seven ways automation solves your panel and sample management challenges
Our automated solution for panel management and fieldwork allows companies to gather insights faster, cost-effectively and at scale to power market research innovations.
A 360 degree view on data for more valuable insights
Automation in the market research industry can help us achieve faster and more accurate results, plus turn consumer data into valuable insights.