Cint profile

Josh Baines

Digital Marketing Specialist

Expertize

Content strategy, Copywriting, Copyediting

Previous experience

VICE Media Group
It’s Nice That
Freelance journalist

Education

Goldsmiths, University of London, MA English and American Literature

Author Bio

Josh Baines is a Digital Marketing Specialist at Cint, having joined the company in 2024. He writes reports, guides, white papers, blogs, and our customer emails in addition to overseeing Cint’s content strategy as part of the company’s wider marketing initiatives.
Josh crafts compelling stories at the intersection of data, market research, and media measurement. Driven by Cint’s purpose to feed the world’s curiosity, he creates engaging content that highlights how quality data and connective technology empower brands and researchers to make business decisions with confidence.

The most rewarding part of writing for Cint is bridging the gap between advanced technology and human opinion. I enjoy uncovering the real-world impact behind the data and turning technical ResTech concepts into clear, engaging stories.

Blog

By this author

September 19, 2025

Josh Baines

Why poor quality data poses risks in market research

Understanding the negative impacts of poor quality data on the research industry.

Why poor quality data poses risks in market research
September 11, 2025

Josh Baines

Does consumer-centric innovation really need survey data anymore?

Cint’s Wilson Peters (VP, Global Customer Success) and Delineate’s James ‘JT’ Turner (Founder and CEO) discuss the importance of research when it comes to connecting with consumers.

Does consumer-centric innovation really need survey data anymore?
September 10, 2025

Josh Baines

Part 1: Growing and monetizing your community with Cint Engage

Struggling to turn your audience or community into a reliable revenue stream? Find out how Cint Engage can simplify and scale your operations.

Part 1: Growing and monetizing your community with Cint Engage
September 5, 2025

Josh Baines

What is a survey in market research?

We explain what surveys are, how they function, and why they’re crucial for driving strategies and assisting with business decisions.

What is a survey in market research?
August 19, 2025

Josh Baines

Read our new report on in-game advertising now

Our latest report explores what consumers make of in-game advertising and why it presents a new frontier for advertisers.

Read our new report on in-game advertising now
August 18, 2025

Josh Baines

Say hello to Luci, Cint’s new AI study companion

Built with customers of Lucid Measurement in mind, Luci could be your new favorite AI assistant.

Say hello to Luci, Cint’s new AI study companion

See all blog posts