Author Bio
Josh Baines is currently a Marketing Specialist at Cint, having joined the company in 2024.
Prior to that he has worked as an editor at publications including VICE and It’s Nice That, as well as writing in a freelance capacity for the likes of The Guardian, Mixmag and Dazed and Confused.
“I’m consistently excited and impressed by how Cint strives to deliver insights that feed the world’s curiosity.”
Email: josh.baines@cint.com
Blog
By this author
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Finding your ‘North Star’ in fragmented media markets
Join the discussion on media markets and how to effectively measure campaign impact across various regions.
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Scaling the global respondent experience
Catch up on a conversation between Cint and AttaPoll.
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Maximizing insights through research marketplaces
Discover why switching to a marketplace can revolutionize your research.
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Can synthetic data replace traditional research methods?
Cint data scientist Imran Anjam gives us the lowdown on why human data keeps synthetic models grounded in reality.
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AI chat ads are here, consumers are noticing, and they have opinions
Uncover insights from a survey on AI chat tools and the prevalence of advertising in consumer interactions.
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Why sample bias is an issue — and how to solve it
We explore the problems of bias in market research and examine practical ways to combat it.





