Author Bio
Josh Baines is currently a Marketing Specialist at Cint, having joined the company in 2024.
Prior to that he has worked as an editor at publications including VICE and It’s Nice That, as well as writing in a freelance capacity for the likes of The Guardian, Mixmag and Dazed and Confused.
“I’m consistently excited and impressed by how Cint strives to deliver insights that feed the world’s curiosity.”
Email: josh.baines@cint.com
Blog
By this author
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How to make the most of strategic measurement for sustainable growth
Would you rather have flat brand lift with high sales lift, or high brand lift with flat sales lift?
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The importance of reclaiming the respondent experience
Jimmy Snyder explores how to keep research human and empathetic in an age of AI.
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Why everything we thought we knew about sampling might change
Cint CEO Patrick Comer discusses the changing face of sampling.
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Transforming AI anxiety into advantage in market research
Catch up on a recent conversation between Cint’s Michelle Darcy Clarke and Bee Meuwissen.
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The heart-to-wallet pipeline: Bridging the gap between perception and purchases
A trio of experts explain the fundamental importance of outcomes measurement.
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Why verifying the respondent is the future of data integrity
Learn how Cint’s dual-pronged approach to data integrity is helping researchers get back to what matters most: confidence in their data.





