Cint profile
Patricia Petrat
Author Bio
Blog
By this author
-

What is a questionnaire and how is it used in research?
The importance of questionnaires in research is immense, helping researchers gain relevant information quickly and effectively. Before creating a questionnaire for your study, you should first understand the meaning of questionnaires and the advantages and disadvantages of using them.
-

How Survey Incentives Can Increase Participation
Research has shown that offering survey incentives increases responses. Discover survey incentive ideas to get you started down the road of improving survey response rate.
-

Data cleaning: how it works and why you should do it
Of course, the first step to fielding an effective study is building a well-designed survey – but it doesn’t end there. What’s next? Data cleaning!
-

How can survey-based research help a business expand internationally?
Expanding your business into another country can be a great way to boost your audience and revenue.
-

Why Market Research Is Important
We’ll break down the basics of market research below to show how companies use it and explore some of the key benefits. If you’re not taking full advantage of market research to make data-driven decisions, you should start considering the ways it could help your company grow.
-

Better late than never, linear TV arrives in cross-platform measurement
The industry is raising the bar for linear TV measurement solutions. To meet this challenge, our attitudinal measurement product delivers precise, actionable data for marketers.




