Blog
Thought leadership
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GRIT Forum 2021: Positive outcomes for the changing insights landscape
Every few months, the market research and insights industry professionals wait for the release of the latest Greenbook GRIT report, which keeps its finger on the pulse of what’s going on in our dynamic space.
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Upcoming events explore the state of data quality in the consumer insights industry
Improving data quality for better consumer insights is an ongoing conversation in the market research industry.
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Six years later: Cint’s five future-proof panel investments for representativity, diversity and engagement
Exactly six years ago, JD Deitch – now our COO at Cint – wrote an article for Greenbook called The Future of Panels: Five Investments Needed to Improve Participation and Reduce Bias.
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Busting myths surrounding programmatic sample and data quality
Programmatic sampling is the automated buying and selling of sample, where sample buyers and sellers meet in a marketplace environment to conduct transactions. In programmatic sampling, APIs are used to connect and match a seller’s panel and respondent profiling data against the buyer’s survey needs.
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Transforming and automating data collection without paralysing your business
Consumer behaviour, global crisis and increased demands for speed have changed the paradox for market research. Research itself must become more granular, personal and sophisticated, delivering robust, quality, actionable insights…
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Equality does not exist without opportunity – Women at Cint speak up for International Women’s Day 2021
To expand on some thoughts for International Women’s Day, we interviewed Cint women working in different roles and different countries around the world.
