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Press Release
Cint Report Finds 74% of U.S. Consumers Believe Brands Should Disclose AI Use in Advertising
New research with Advertising Week reveals growing concerns around AI-generated advertising, with 44% of consumers reporting diminished brand trust when AI use goes undisclosed.
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Press Release
Cint Brings Self-Service Outcomes to Lucid Measurement
New Study Creator capabilities enable advertising partners to launch combined brand and sales lift studies in minutes, with expanded cross-platform measurement, benchmarks and customizable attribution windows.
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Press Release
Cint Midterm Election Report Finds 55% of U.S. Respondents Rank Cost of Living as the Top Issue Shaping Their 2026 Vote
New Cint research unpacks voter sentiment and voting plans leading into a volatile midterm election season.
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In the news
Why Outcomes Measurement is Becoming a Budget Imperative
Kate Crandall. Principal Product Manager, Cint, explores why outcomes measurement is no longer just a reporting function, but also a budget conversation in an article for ANA.
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Press Release
Cint Brings In-Flight Outcomes Measurement to Lucid Measurement
New capability connects brand lift and sales lift in one dashboard, helping advertisers optimize campaigns based on both consumer attitudes and purchase behavior while media is live
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Press Release
Basis and Cint Enable Real-Time Brand Lift Measurement for Omnichannel Campaigns
Basis is the First Advertising Management and Activation System to Offer Self-Serve Brand Lift Studies that Measure Awareness, Ad Recall, and Purchase Intent While Campaigns Are Live
