Cint profile

Josh Baines

Digital Marketing Specialist

Expertize

Content strategy, Copywriting, Copyediting

Previous experience

VICE Media Group
It’s Nice That
Freelance journalist

Education

Goldsmiths, University of London, MA English and American Literature

Author Bio

Josh Baines is a Digital Marketing Specialist at Cint, having joined the company in 2024. He writes reports, guides, white papers, blogs, and our customer emails in addition to overseeing Cint’s content strategy as part of the company’s wider marketing initiatives.
Josh crafts compelling stories at the intersection of data, market research, and media measurement. Driven by Cint’s purpose to feed the world’s curiosity, he creates engaging content that highlights how quality data and connective technology empower brands and researchers to make business decisions with confidence.

The most rewarding part of writing for Cint is bridging the gap between advanced technology and human opinion. I enjoy uncovering the real-world impact behind the data and turning technical ResTech concepts into clear, engaging stories.

Blog

By this author

September 24, 2026

Josh Baines

How to make the most of your market research budget

Learn how to maximise your market research budget through smarter sampling, sharper targeting, and operational efficiencies.

How to make the most of your market research budget
September 23, 2026

Josh Baines

The best tools for measuring ad effectiveness in 2026

Read our practical guide to the main types of ad effectiveness tools in 2026, what each measures and how to choose the right one for your campaigns.

The best tools for measuring ad effectiveness in 2026
September 22, 2026

Josh Baines

How to check audience feasibility before launching a study

Learn six essential steps to check audience feasibility and mitigate risks before launching market research.

How to check audience feasibility before launching a study
September 18, 2026

Josh Baines

The role of research in an age of AI and political polarization

Catch up on a recent Greenbook-hosted webinar between Cint and Marist Poll.

The role of research in an age of AI and political polarization
September 10, 2026

Josh Baines

Research has entered the chat: how MCPs and AI agents are reshaping market insights

Catch up on Cint CEO Patrick Comer’s presentation at ESOMAR, where he breaks down how AI chat interfaces are reshaping market research.

Research has entered the chat: how MCPs and AI agents are reshaping market insights
September 10, 2026

Josh Baines

Raising the bar for data quality: Cint achieves SOC 2 Type I Compliance with zero exceptions

Discover how Cint’s zero-exception SOC 2 Type I audit validates our security controls to stop bad actors and safeguard your data.

Raising the bar for data quality: Cint achieves SOC 2 Type I Compliance with zero exceptions

See all blog posts