Newsroom
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In the news
63% of U.S. Consumers Believe that Brands have a Moral Duty to Disclose AI-generated Content
Ad Age unpacks the importance of AI disclosure in ads, citing data from Cint research and expert testimony from Cint’s Laura Manning.
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In the news
Consumers Turn to AI for Advice, Less for Management
An article from MediaPost unpacks findings from a recent report by Cint regarding consumer sentiment and behavior toward AI in the U.S. and U.K.
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In the news
Cint Report Reveals 27% of US and UK Consumers are Skeptical of AI Ads
AI is moving too fast for some consumers, particularly when it comes to disclosure, trust, and brand perception, according to new Cint research, conducted in association with Advertising Week Europe.
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Press Release
Cint Quarter-Century Crisis Report Finds 54% of U.S. Consumers Say Life Has Worsened, Driven by Financial Strain and Erosion of Brand Trust
New data reveals pessimism is on the rise as cost-of-living pressures and housing affordability reshape consumer expectations
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In the news
In-Game Ads Play the Long Game
In an interview with StreetFight Magazine, Laura Manning discusses how in-game advertising is disrupting the advertising and measurement landscapes.
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In the news
Measurement is key as ad ecosystem gets more crowded
In an interview with Beet.TV, Daniel Robinson discusses why measurement is crucial in the increasingly crowded ad ecosystem.
