Localized insights for global success
It’s a big old world out there, and what resonates in one market might flop in another. For that reason, having access to truly localized insights can help brands, researchers, academics, or anyone with a question adapt their product or campaign positioning to ensure the best possible outcome.
The following white paper explores what localized insights are, how they function, and what their benefits are. To discover more, we sought the wisdom of Cint’s Martina Galantucci, Director, Project Success EMEA, and Jay Henderson, Director, Customer Success.