79% of respondents rate their survey experience positively. So why do they still drop out?
We asked 950 active survey-takers on our own marketplace, Cint Exchange, what works, what doesn’t, and what they expect in return for their time.
Respondents aren’t data points. They’re the reason you have data. So how they experience your survey shapes the quality of what you get back. Most rate that experience positively, but even happy respondents hit friction: late disqualifications, layouts not built for mobile, and the same demographic questions again and again.
This report reveals what keeps respondents engaged, what turns them away, and how researchers can protect data quality at every touchpoint. Plus expert guidance from Cint’s Trust & Safety team
Key takeaways
- The mobile-first imperative: 69% of US and 68% of UK respondents primarily take surveys on a smartphone. See which design features they value most, and why that matters for data quality.
- The satisfaction paradox: 79% rate their survey experience positively, yet 69% say late disqualification is one of their biggest frustrations. Find out what else pushes them to drop out.
- The value exchange: Over half of respondents say an instant payout confirmation makes them feel most valued. Find out what fair compensation looks like to them, and what our Trust & Safety team says it means for response quality.
