Research solutions for actionable insights
Everyone from researchers to agencies, brands, and consulting firms need access to insights from real people. Working with Cint means finding the answers you need from the communities you’re targeting.
The Cint Exchange — the world’s largest programmatic research marketplace — connects these groups. It engages communities, creating a pool of hundreds of millions of people, making it easy for researchers to get the answers they need.
Just as importantly, the Cint Exchange and the team behind it never sit still. We’re constantly looking to make it the best platform possible for anyone looking for real people to answer their surveys at the right time and for the right price.
With a new year just around the corner, we thought it was the perfect opportunity to explore how Cint Exchange has improved over the course of 2025.
Streamlined workflows for better efficiency
Throughout 2025, the team behind the Cint Exchange focused on streamlining the product to make it an even more efficient solution for anyone who needs authentic insights that aid with crucial decision-making.
Customers can now launch a project in as little as two minutes.
When you’re in need of data, every minute counts. That’s why we’ve been striving to eliminate as much friction from the customer workflow as possible. A slew of product enhancements released across 2025 have made the Cint Exchange a more efficient tool; customers can now launch a project in as little as two minutes.
Existing customers will have noticed changes to updated supply allocation services (with a more intuitive UI for managing supplier permissions), new profiling and allocation templates (that decrease time to insights), and a rate card boost feature that helps attract niche audiences while also increasing completion rates.
Further flexibility
Another key area of focus was to make Cint Exchange as flexible as possible for customers who rely on us as a source for insights.
One way of offering those customers that flexibility came through reconsidering our approach to reconciliations. The Cint Exchange reconciliation policy is crucial to driving quality across our ecosystem and ensuring that buyers and suppliers are accurately remunerated.
A new dashboard allows customers to see which of their target groups are due for reconciliation in the current and next month and complete the reconciliation process in just a few clicks.
If that wasn’t enough, an additional brand new reports dashboard provides Cint Exchange users with the ability to download previously created reports and generate new ones based on their current study.
These quickly generated reports reduce customers’ time to data while increasing flexibility through automatic report sharing and easy tracking of report generation requests.
Where speed meets scale
The Cint Exchange is a marketplace where speed and scale are equally prioritized. Our marketplace lets customers pinpoint target demographics with precision while managing their budget effectively, getting them to the insights they need faster and smarter.
In just a few clicks, customers can connect with their intended survey participant audience, whoever they are, wherever they are.
Customers can launch a project or target group and have their first responses back in under an hour. Depending on their project, they can receive their first 100 responses within a day.
Want to read more about how increased automation is saving Cint Exchange customers time and money? Head here for the lowdown.
On the scale front, 2025 saw us continuing to offer superior reach when it comes to accessing global audiences, however niche they may be. In just a few clicks, customers can connect with their intended survey participant audience, whoever they are, wherever they are.
Learn more about how we get our customers the answers they need from the right people here.
Quality remained crucial
Choosing to work with the Cint Exchange means choosing speed and scale. It also means choosing to work with an organization that puts data quality at the heart of its operation.
At Cint, we’ve demonstrated real momentum around our focus on data quality throughout 2025. We’re acutely aware of the impact that poor quality data can have on the research our customers run, and that’s why we strive to constantly improve upon our efforts to detect and deter fraud.
Head here to learn more about the changes we made on the quality front this year.
Unlock the power of the world’s largest programmatic research marketplace
We’re thankful to our existing customers for coming along for the ride with us here at Cint and look forward to seeing what 2026 brings.
Intrigued by what you’ve read and want to learn more about how Cint could be your perfect research partner? Head here to start your journey with Cint today.
