Lucid, a Cint Group company, has been chosen by NBCUniversal as a brand measurement certified partner. The selection was made based on solution readiness, deliverables, and market presence.
NBCU has designated Lucid as a leading provider of unified, holistic, deduplicated cross-platform campaign performance measurement. Lucid delivers data-backed results on marketing KPIs including brand lift, purchase intent, and brand awareness.
To learn how our media measurement solutions can help you measure your cross-platform campaigns, reach out today.
